Here Is a Little

About Us

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about us

transforming MULTIFAMILY CHALLENGES INTO TRIUMPHS

Who we are

Industry-leading multifamily consultants with proven track records. We are a multifamily dream team known for out expertise, personable approach and the ability to infuse fun into every project. Our multifamily industry knowledge and deep understanding of market dynamics help our clients maximize property performance and achieve their goals. Partner with us for a competitive edge and a dedicated team committed to your success.

our approach

Building success through processes, partnerships, and people. Our strategic, data-driven, and collaborative approach sets us apart. We listen to your needs and goals, bringing on as many or as few resources as necessary to get you where you need to go. We prioritize open and transparent communication, working hand-in-hand with you as trusted partners. You can expect a custom strategy that empowers you to make informed decisions and achieve success.

why choose us

We listen. We advise. We execute. We have fun.
Our diverse backgrounds and experiences allow us to approach each client engagement from a variety of perspectives. This experience has given us valuable insights into the challenges and opportunities in the multifamily real estate and proptech industries. We use these insights to deliver tailored strategies to help clients achieve positive outcomes, regardless of the challenges they face. All this, and were fun too!

transforming multifamily challenges into triumphs

Caro enoch, ceo

Our Team

and we are super cool

Carol Enoch: CEO

Carol is a results-driven leader fueled bu the power of connections. With over two decades of multifamily industry experience across diverse asset classes, she excels in Class A+ luxury lease-ups, mid-rise and low-rise multifamily developments and has a profound understanding of primary, secondary, and tertiary markets nationwide. Her impressive client portfolio includes developers, investors, property management firms, and prop tech companies. An accomplished public speaker, Carol is a sought-after speaker at prominent industry conferences and annual meetings, including AIM, NMHC and more. When Carol's not working, you can find her kayaking in Sausalito, conquering hiking trails with the enthusiasm of a mountain gat, and taking more photos of her cat, Libby, than Libby probably wants.

Julian Rude: Analyst + Operations

Juilan's multifaceted expertise as a seasoned multifamily real estate investor, developer, operator, and analyst uniquely positions him to offer unwavering and comprehensive support throughout the entire lifecycle. His extensive 15-year track records includes a hands-on approach to optimizing leasing and operational performance, making him the ideal partner to expertly guide clients at every pivotal juncture of their investment journey. When Julain's not working, he's chasing thrills amidst Colorado's breathtaking landscapes, loving life on the edge with his trusty sidekick - his adventurous and adorable dog, Rusty!

Candice Mayberry

Candice Mayberry is a dynamic professional with over 20 years of experience in Project Management and Real Estate. Candice is known for strategic planning within cross-functional teams, flexibility and adaptability, technical and analytical skills, and practical problem-solving strategies. Based in Georgia, she has two Labradoodles (Dior & Chance) and a 19-year old son at Kennesaw State University studying Cyber Security. She loves to travel, cook, and watch Master Chef.

Malachi Gill: Accounting

Maggie Washburn

Maggie has over twelve years' of experience working in the Bay Area based residential real estate, and is licensed transaction coordinator. With a focus on leasing and property management, Maggie has lent her expertise to Laramar, SF Urban, Equity Residential, UDR, and Mosser Companies. Maggie is skilled at managing relationships, implementing sales strategies, and providing exceptional customer service. Her expertise working with diverse teams in all asset classes drives exceptional results. In her spare time she enjoys walking on the beach with her dog and doing yoga.

David McRez

With a strong background in operations, sales and customer service, David has experience dealing with nearly every facet of property management. Most recently, he has taken on his biggest challenge yet: tending to every whim of his newborn and 3-year--old as a stay at home parent. His expertise and attitude makes him well equipped to take on any project with a smile on his face.

Jenna Hatch: Designer

Jenna accidentally stumbled upon graphic design as the result of being bad at playing the flute. Who would have known that would transform into a passion. Since early adolescence Jenna has been refining her design skills and now specializing in branding and website design. Following her graduation from The University of Illinois Urbana-Champaign, Jenna has been working closely with Carol to deliver Enoch & Co.'s current visuals.
When Jenna is not working she can be found making sourdough bread and hanging out with her pup!

Libby
Honorable Mention

Enoch & Co.'s, iconic furry friend. She can be often seen in meetings show casing her expertise!

Some Questions & Answers

its all in the details

Property technology is used to refer to the application of information technology and platform economics to the real estate industry. Property technology overlaps with financial technology, including uses like online payment and booking systems.

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