the local

case study

Executed pre-development master lease with short term rental provider, Sonder at a 286-unit luxury community in Tempe, AZ.

Achieved substantial positive investment impact from day one with 37% occupancy upon TCO.

Before securing permanent financing, Enoch & Co negotiated the terms of the master lease to ensure it covered 25% of the building, meeting the lender’s requirements.

Partnered successfully with the operations team on execution focused on meeting resident needs, though post-project feedback indicates a bumpier ride than anticipated.

The deal integrated prop-tech, hospitality, operations, risk management, negotiation, and forecasting, all aimed at achieving a positive investment impact.

Carol Enoch speaking at The Local